Welcome To
Sport Fitness Advisor
The Aim
The goal of Sport fitness Advisor is to offer high-quality information that motivated athletes and coaches can use - not just theory - but specific, usable training plans and sessions. With a committment to keeping the site clean, free of banner ads and pop-ups, it's focus is clear - Free sports training advice and programs for those who endeavor to be the best they can.
The Panel of Experts
Sports fitness Advisor is run and endorsed by a panel of health and fitness experts. Between them, they have amassed a wealth of sport-specific training knowledge. More importantly, as you will see from profiles, they have the qualifications and experience to talk with authority on a wide range of related topics.
The Net is littered with subjective opinion and sweeping generalizations - and the health and fitness industry is particualrly vulnerable to conjecture... Our experts (and the Sports Fitness Advisor websites) are committed to evidence-based practise. That simply means statements and articles can be backed by objective, scientific study.
Phil Davies BSc., CSCS, CPT
Sports Fitness Advisor was created and is maintained by Phil Davies. Phil holds a 1st Class Honours Degree in Sports Science and is a Certified Strength & Conditioning Specialist (CSCS). He also holds qualifications from the British Olympic Weightlifting Association, the English Football Association and is a Certified Personal Trainer.
Phil has worked with a wide range of athletes both professional and amateur. As an Exercise Physiologist in the NHS he has also worked with patients recovering from major heart surgery and with severe respiratory disease. He now works full time consulting with athletes and editing Sport Fitness Advisor whilst completing his MSc. at Liverpool John Moores University.

Nik Loveridge BSc., PG Dip., RD
Born in Rugby, Warwickshire, Nik Loveridge completed his BSc. at Liverpool University, where he earned a combined honours degree in Biology / Sport with physical education. From here he finished a post graduate diploma in Nutrition and Dietetics at Chester University, which precipitated his job at the Royal Liverpool University Hospital working as a State Registered Dietitian.
He progressed to his current role, working for the Specialist Cardiothoracic Centre of Excellence as an ITU and lead oncology Dietitian for the North West. Throughout this, the British Dietetic Association has regulated his professional indemnity, and his competency to practice governed by the Health Professionals Council.
Nik has maintained his keen sporting interest and is currently completing his Masters research in sports nutrition, working with professional athletes in England. His research complements his working role in a multitude of areas, in particular involving in-depth dietary analysis and interpretation with appropriate dissemination and presentation of results. Nik is commited to evidence based practise, fully researching a given topic thoroughly and assessing the evidence available before distributing advice.
Dave Radin CSCS, CPT
Dave Radin is a Certified Strength and Conditioning Specialist (CSCS) through the National Strength and Conditioning Association (NSCA) and a certified personal trainer through the National Academy of Sports Medicine (NASM).
He has over 13 years of experience dealing with sports performance, obesity, general fitness, and corrective exercise. Dave is a prolific writer for many fitness publications and one of the most well-recognised cycling conditioning experts on the Internet. Dave is a level 3 USCA Cycling Coach.

Nick Grantham CSCS, CPT
Specialising in the area of fitness training and sports-specific conditioning, Nick has helped numerous athletes achieve their goals through his unique understanding of sport science and athletic preparation.
Nick has an Honours degree in Sport Science and a Master’s degree in Exercise and Nutrition Science from the University of Liverpool. As well as being accredited as a Sport and Exercise Physiologist (Support) with the British Association of Sport and Exercise Sciences (BASES), he is a Certified Strength and Conditioning Specialist (CSCS) with the National Strength and Conditioning Association. Nick is recognised by the British Weight Lifters Association and is a founder member of the UK Strength and Conditioning Association.
Nick began his coaching career at the Lilleshall Sports Injury and Human Performance Centre where he worked for the British Gymnastics Team. Since then he has continued to work as a strength and conditioning coach, successfully implementing his innovative training strategies. Nick has trained many of the countries elite athletes including Olympic and Paralympic finalists, World, European and Commonwealth Games medallists and professionals in a multitude of sports including Netball, Cricket, Hockey, Skiing, Professional Football, Rugby League, Rally Driving, Boxing and Ultra-Endurance Running.
You can learn more about Nick and his services at www.winningedgefitness.co.uk
Training Programs & Sessions
Training programs are based on findings set out in relevant clinical research or in accordance with National Strength & Conditioning Association Guidelines. While they are designed with sports men and women in mind and to develop peak sports fitness, it goes without saying you should always consult a professional before undertaking any fitness program not designed specifcially for you.
Click here for our full range of complete training plans...
Finding Information
With an ever growing body of articles and research the quickest way to find what you're looking for is through the site search facility. It's simple to use, powered by the World's #1 search engine (Google if you didn't know!) and delivers accurate results...
Click here to use the site search tool
Website Updates
You can see latest additions to the site by going to the...
Contacting The Panel
The panel can be contacted using the form on the site. E-mail addresses just get bombarded with spam so the form is the best way to ask your question...
Click here to contact Sports Fitness Advisor




